О компании
Мы строим основу для измерения и автоматизации маркетинга в новом банке в Мексике.
Обязанности:
__Measurement & Attribution:__
- Build TV attribution models (uplift, time-series, conversion windows).
- Integrate offline/online media spend with conversion data.
- Analyse incremental media impact, saturation effects, and A/B test results.
__Data Pipelines & Automation:__
- Automate ingestion from media platforms, research providers, and dashboards.
- Build ETL pipelines using SQL and Python.
__Dashboards & Reporting:__
- Build executive and operational dashboards (Looker Studio / Tableau / Power BI).
- Standardise marketing KPIs and translate data into clear narratives for non-technical audiences.
__AI & Process Automation:__
- Automate budget tracking, investment reconciliation, and agency monitoring.
- Build internal AI agents for automated reporting, campaign QA, and performance monitoring.
Требования:
- 1.5–3 years in Marketing, Data, or Growth Analytics.
- Strong SQL — mandatory (joins, window functions, query optimisation).
- Hands-on Python (pandas, APIs, ETL workflows).
- Structured thinker with business sense.
- Basic statistics knowledge.
- Advanced English level.