About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a SEO Analyst based in India.
Responsibilities
- Run technical SEO audits, crawls, indexation checks, and log analysis using tools such as Google Search Console, Screaming Frog, Ahrefs, and Semrush.
- Identify and prioritize technical issues involving rendering, crawl budget, canonicalization, structured data, and other search-engine accessibility factors, then work with Engineering to resolve them.
- Develop and optimize programmatic SEO strategies for scalable pages organized around roles, cities, companies, and other relevant search dimensions.
- Determine which pages should be created, retained, consolidated, or removed, while monitoring indexing, rankings, conversions, and overall page quality.
- Develop content strategies based on search intent and improve on-page SEO, internal linking, content freshness, E-E-A-T, and YMYL considerations.
- Monitor organic visibility across traditional search engines and AI-powered search experiences, identifying opportunities to increase visibility in generated answers.
- Track Google core and spam updates and diagnose their effects on organic performance.
- Translate SEO requirements into clear product requirements documents and technical tickets with measurable acceptance criteria.
- Partner with Product and Engineering teams to prioritize and deliver SEO improvements, including quality assurance before and after releases.
- Collaborate across Product, Engineering, Design, PLG, and Sales Operations to identify growth opportunities and present solutions with clear effort, impact, and risk trade-offs.
- Establish baselines, run SEO experiments, measure outcomes, document learnings, and continuously improve the organic growth roadmap.
Requirements
- 2–3 years of relevant SEO experience, ideally supporting high-scale websites in B2B, SaaS, marketplaces, or similarly complex digital environments.
- Strong practical knowledge of technical SEO, content and on-page SEO, and programmatic SEO.
- Hands-on experience with Google Search Console, Screaming Frog, Ahrefs, and Semrush.
- Understanding of Google core and spam updates, including the ability to diagnose performance changes following major updates.
- Knowledge of E-E-A-T and YMYL principles and their application to content strategies.
- Strong analytical skills and experience measuring SEO performance through search, traffic, conversion, and business-impact metrics.
- Experience writing PRDs, technical requirements, or actionable tickets that enable Engineering teams to implement SEO improvements.
- Familiarity with AI, LLMs, scripting, or automation for SEO research, analysis, implementation, or quality assurance.
- Ability to present concrete SEO case studies and clearly explain the problem, actions taken, rationale, and measurable results.
- Strong problem-solving skills with a data-first approach: using search data, crawls, logs, analytics, and other evidence before recommending changes.
- Ability to work independently, prioritize high-impact opportunities, and operate effectively across multiple teams.
- Strong written and verbal communication skills, with the ability to explain technical SEO concepts and business implications clearly.
- A structured experimentation mindset, including establishing baselines, measuring results, and documenting successes and failures.
Conditions
- Fully remote working arrangement from India.
- High level of ownership over the SEO roadmap and organic growth strategy.
- Opportunity to work across technical SEO, programmatic SEO, content, product, engineering, and AI-powered search.
- Direct exposure to measurable business outcomes, including organic sign-ups, applications, and revenue.
- Opportunity to work with modern SEO, analytics, automation, and AI/LLM tooling.
- Cross-functional collaboration with Product, Engineering, Design, PLG, and Sales Operations.
- Scope to take ownership of larger strategic areas and expand responsibilities over time.
- The source description indicates a growing, collaborative environment, although specific compensation, healthcare, leave, and other formal benefits are not provided.