About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Integrated Marketing Manager based in United States.
Responsibilities
The Integrated Marketing Manager will oversee the execution of strategic marketing programs, ensuring initiatives are delivered on time, aligned with business objectives, and optimized for measurable impact.
- Execute comprehensive content calendars for thought leadership programs, including trend-based content, market reports, research-driven assets, social content, webinars, and derivative marketing materials.
- Coordinate with internal data teams and external partners to collect, validate, and transform market insights into valuable content for customers, prospects, and industry audiences.
- Manage the production, distribution, and performance tracking of integrated campaigns across multiple channels.
- Plan and execute regional customer engagement events, including scheduling, logistics, vendor coordination, and on-site execution.
- Support account targeting efforts by identifying priority audiences, managing outreach strategies, and improving event attendance and engagement.
- Partner with sales, field teams, and marketing stakeholders to ensure campaigns and events support pipeline development and revenue objectives.
- Manage relationships with external vendors, agencies, and partners while identifying opportunities for stronger brand collaborations.
- Build reporting frameworks to measure program effectiveness, including pipeline influence, engagement, sentiment, content performance, and operational efficiency.
- Leverage modern marketing technologies, automation, and AI-enabled tools to improve workflows, insights, and execution speed.
- Ensure brand consistency across all programs by collaborating with brand strategy and marketing teams.
Requirements
The ideal candidate is an experienced marketing professional with a strong background in integrated campaigns, operational execution, and cross-functional collaboration.
- 6+ years of marketing experience, with a strong background in integrated marketing, campaign execution, and program management.
- Proven ability to develop and scale repeatable marketing processes, workflows, and operational systems.
- Experience managing complex, cross-functional initiatives involving marketing, sales, analytics, and external partners.
- Strong understanding of demand generation, pipeline influence, audience targeting, and revenue-focused marketing strategies.
- Experience using marketing and business systems such as CRM platforms, data tools, project management systems, and modern AI-enabled technologies.
- Ability to analyze performance metrics, identify opportunities, and translate insights into actionable recommendations.
- Strong communication, organization, and stakeholder management skills with the ability to influence teams at multiple levels.
- Experience managing vendors, agencies, or external partners to deliver high-quality marketing programs.
- Comfortable working in a fast-paced environment with changing priorities and multiple concurrent projects.
- Demonstrated ability to use AI tools effectively to enhance marketing operations and productivity.
Conditions
- Competitive compensation package with salary ranges based on location, experience, and qualifications.
- Annual bonus opportunities, equity participation, and a comprehensive rewards package.
- Flexible work environment with support for autonomous and impactful work.
- Generous time off policies and opportunities for professional development and career growth.
- Leadership training, onboarding programs, and ongoing learning opportunities.
- Company-supported medical, dental, and vision coverage, including employer-paid options.
- Health savings and flexible spending accounts, retirement savings plans with company matching, and telehealth services.
- Family-focused benefits, including parental leave, fertility support, adoption and surrogacy assistance, and maternity resources.
- Additional wellness, financial planning, legal support, and employee assistance programs.
- Recognition programs and opportunities to celebrate achievements and contributions.