ABOUT THE ROLE
As a Field Marketing Manager, you will lead the development and execution of regional marketing strategies to support sales goals, drive demand, and enhance brand awareness. This role requires a strategic thinker with a builder mentality that has a strong understanding of the New York tech ecosystem.
RESPONSIBILITIES
- Develop and execute regional field marketing plans and programs to align with sales priorities and pipeline goals.
- Plan and manage events to drive demand, accelerate pipeline, and engage customers.
- Own program management, including event logistics, budget oversight, and vendor coordination.
- Analyze and report on campaign effectiveness, providing insights to optimize future initiatives.
- Collaborate with product marketing to align messaging and go-to-market strategies with field initiatives.
- Prioritize seller requests by expected revenue.
- Represent Baseten at industry events and build brand presence in-market.
QUALIFICATIONS
- Bachelor’s degree in Marketing, Business, or related field.
- 5-7 years of experience in field marketing in the technology or SaaS industry.
- Proven track record in delivering and optimizing demand generation programs to meet pipeline goals.
- Strong understanding of sales processes.
- Proficiency with marketing tools such as Salesforce & Hubspot.
- Excellent project management skills with the ability to prioritize and execute multiple initiatives simultaneously.
- Collaboratively with a growth mindset.
- Strong interpersonal and communication skills with a collaborative mindset.
- You actively use AI tools to drive your own productivity - in how you analyze data, structure problems, draft communications, and accelerate your work.
- Ability to travel up to 25% for events and meetings.
BENEFITS
- Competitive compensation, including meaningful equity.
- 100% coverage of medical, dental, and vision insurance for employee and dependents
- Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
- Paid parental leave
- Fertility and family-building stipend through Carrot
- Company-facilitated 401(k)
- Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.