About the company
Esri builds cutting-edge mapping technology, enabling users to capture, analyze, and share location-based data through the ArcGIS platform.
Responsibilities
- Develop go-to-market strategies for Esri products
- Spearhead the communication strategy for changes in product functionality, lifecycle, and pricing, both internally and externally
- Understand user and buyer needs to create personas, positioning, and messaging
- Lead, coordinate, and execute product launches, product releases, internal communications, and multi-channel enablement
- Partner with cross-functional teams throughout the product life cycle
- Create engaging content, including web pages, videos, case studies, press releases, advertisements, and product resources
- Provide insight into competitive capabilities
- Develop and monitor key performance indicators to measure product performance in market
Requirements
- 2+ years of experience in product, industry, or corporate marketing; communications; business development; consulting; or similar field
- Proven verbal and written communications skills
- Strong interpersonal skills and thrives in a cross-functional team environment
- Experience with current marketing software, systems, and tools
- Understanding of common marketing concepts and best practices
- Strong project management and problem-solving skills
- Self-starter, detail-oriented and task-oriented
- Ability to travel 10-20%
- Bachelor's degree in business, marketing, or related field
- Visa sponsorship is not available; applicants must be authorized to work in the U.S.
Conditions
- Base salary range: $74,880 - $125,424 USD
- Onsite position in Redlands, CA
- Total rewards include health and welfare benefits, 401(k), profit-sharing, 80 hours vacation, 12 paid holidays