Justworks helps small businesses with HR; Marketing Operations builds the systems and capabilities that maximize Marketing's impact.
Responsibilities
Demand Operations: decide customer experience across channels and own handoff/re-engagement standards.
Marketing Activation: own the marketing execution platform, build vs. buy, integration with GTM system.
Marketing Intelligence: enable teams to measure impact and improve performance.
AI Capabilities: build foundation for safe and effective AI use, including agent guardrails and observability.
Cross-functional GTM: own Marketing's engagement with Engineering, RevOps, Product, Data & Analytics, Security & IT.
Hire, develop and grow a team of senior individual contributors.
Requirements
12+ years in marketing, business or GTM operations, driving marketing effectiveness in B2B or hybrid growth model.
Builder mindset: AI solutions in production with guardrails.
Comfort with technical and organizational complexity.
Technical fluency: composable CDP architectures (warehouse-native, reverse-ETL), data analytics and SQL, modern marketing activation and CRM platforms, agentic coding tools such as Claude Code, Opencode, Codex.
Experience hiring and growing senior individual contributors.