What You Will Own
Assisting with Value Strategy:
- Support the execution and maintenance of the differentiated value strategy for each use case
Value Impact Model:
- Assist in the development of quantified Value Impact Models for assigned use cases — helping translate Smartsheet's capabilities into specific productivity and efficiency claims for ROI conversations.
Buyer Validation & Market Testing:
- Support buyer interviews and win/loss debriefs to refine positioning. Assist in documenting the evidence base that grounds positioning claims in validated buyer input.
Competitive Positioning:
- Contribute to competitive research and differentiation for assigned use cases. Help translate competitive comparisons into field-ready positioning that assists Sales during evaluations.
Sales-Ready Content Suite:
- Help with the production and maintenance of the content package for assigned use cases
- Ensure that your content meets the Sales Ready standard when a field rep can use it in a live buyer conversation without modification.
Enablement Activation:
- Assist Sr Manager with Sales Enablement in training AEs and SEs on positioning.
- Help track adoption through leading indicators e.g. Gong keyword usage, Highspot asset engagement, and field feedback on content quality.
You Have
- 3 years of experience in product marketing, marketing, or business strategy in a B2B SaaS environment.
- Familiarity with value positioning and competitive messaging for enterprise buyers.
- Interest or exposure to ROI frameworks, Value Impact Models, or business case tools.
- Strong writing and messaging skills — able to translate complex platform capabilities into clear, specific, buyer-resonant value claims.
- Comfort working directly with Sales, Customer Success, and field teams to validate and iterate on positioning in real time.
- Analytically grounded — able to work with win rate data, SAM analysis, and competitive intelligence to inform strategic decisions.
- Bachelor's degree or equivalent experience required.
- Legally eligible to work in the U.S. on an ongoing basis