About the company
GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100 trust GitLab to ship better, more secure software faster.
Responsibilities
- Define and maintain a 12–18-month product strategy for a cross-team part of GitLab’s AI Software Factory, with customer adoption and growth as core outcomes.
- Own the adoption journey from discovery and onboarding through activation, time-to-first-value, repeat usage, team adoption, retention, and conversion or expansion.
- Identify friction in the end-user, administrator, and buyer journeys, and prioritize improvements that help customers realize value and broaden adoption.
- Set outcome measures for product and growth initiatives; use product usage data, customer feedback, and experiments to evaluate impact and adjust direction.
- Build a steady test-and-learn approach, including clear hypotheses, experiment design, and sharing results and learnings across partner teams.
Requirements
- Product management experience leading complex technical or multi-team products from strategy through delivery and iteration.
- Demonstrated success in enterprise B2B PLG or growth, with measurable impact on activation, time-to-value, adoption, retention, conversion, or expansion—including scaling from individual use to team or organization-wide adoption.
- Hands-on experience using customer research, product analytics, funnel and cohort analysis, and experimentation to identify growth opportunities and measure results.
- Strong understanding of the software development lifecycle and experience with AI products, developer tools, DevSecOps, or other technical B2B software.
- Sound technical judgment and a track record of influencing cross-functional teams, resolving tradeoffs, and communicating product decisions clearly in ambiguous environments.
Conditions
- United States Salary Range: $168,000 — $285,600 USD
- Flexible Paid Time Off
- Team Member Resource Groups
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental Leave