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SeniorFlexibleTokyo

Consumer Marketing Manager

O
OpenAI
Уровень
Senior
Формат
Flexible
О роли

Описание вакансии

About OpenAI
  • OpenAI is an AI research and deployment company.
  • Mission is to ensure that artificial general intelligence benefits all of humanity.
About the Role
  • Seeking an experienced and versatile Japan Consumer Marketing Manager to develop and execute locally relevant consumer programs.
  • Reporting to the Japan Marketing Lead, this is a hands-on role for a full-stack consumer marketer with deep understanding of the Japanese consumer landscape.
  • Manage integrated initiatives spanning brand, product storytelling, digital, social, creators, partnerships, community, and lifecycle.
  • Represent the voice of Japanese consumers internally.
Key Responsibilities
  • Develop and execute Japan-specific consumer marketing plans under the Japan Marketing Lead.
  • Drive full-funnel initiatives that grow users and weekly active users, deepen activation and repeat usage, and improve retention, advocacy, and sentiment.
  • Act as a local expert and thought partner—bringing deep insights into Japanese culture, consumer behavior, and media dynamics.
  • Manage and collaborate with local agencies, creators, and production partners.
  • Partner closely with cross-functional teams including product marketing, communications, partnerships, and regional leadership.
  • Represent the voice of Japan internally.
Qualifications
  • 7+ years of marketing experience, with a strong track record of delivering high-impact consumer campaigns and measurable user or usage growth in Japan.
  • Deep understanding of the Japanese consumer landscape, cultural context, and local media and marketing ecosystems.
  • Proven ability to build and execute integrated marketing plans across brand, digital, influencer/creator, and partner channels.
  • Comfortable operating at both strategic and hands-on executional levels in a fast-paced, ambiguous environment.
  • Strong network of local agencies, creatives, creators, and production partners.
  • Excellent communicator and collaborator, with the ability to influence stakeholders across functions and geographies.
Стек и навыки

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