About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Creative Strategist (Static Ads) for Marketing Agency based in United States.
Responsibilities
- Develop creative strategies, angles, hooks, concepts, and messaging for static e-commerce advertisements designed to capture attention and drive direct-response performance.
- Write clear, actionable creative briefs that translate strategic ideas into practical direction for designers and ensure concepts can be executed effectively.
- Generate new ad concepts using customer insights, product benefits, competitor research, proven creative principles, and performance learnings.
- Work across multiple e-commerce client accounts, adapting creative strategies and messaging to different brands, audiences, products, and market positioning.
- Review existing creative performance and identify opportunities for new tests, iterations, variations, and creative improvements.
- Contribute to static advertising campaigns designed to generate measurable customer action and improve conversion performance.
- Partner closely with designers throughout the creative process to ensure strategic concepts, messaging, and visual direction are translated effectively.
- Continuously test, learn, and refine creative approaches based on performance data, audience response, and emerging insights.
- Apply proven creative frameworks and strategic methodologies while developing your capabilities through ongoing mentorship and feedback.
Requirements
- Demonstrated experience developing static ad creative strategies specifically for e-commerce brands.
- Proven track record of creating successful static advertisements, including experience with ads that have generated at least $10K+ in ad spend.
- Strong understanding of direct-response static advertising and the creative principles that influence attention, engagement, and conversion.
- Ability to consistently develop compelling hooks, angles, concepts, messaging, and creative directions for static advertisements.
- Strong creative brief-writing skills, with the ability to communicate strategic ideas clearly and effectively to designers.
- Experience working with multiple e-commerce brands or client accounts, preferably within a marketing or creative agency environment.
- Strong analytical and creative problem-solving abilities, with a willingness to evaluate performance, test hypotheses, learn from results, and iterate.
- This role does not require you to be a designer or media buyer; the primary focus is creative strategy, ideation, messaging, and concept development.
- Smart, proactive, curious, and eager to learn, with the ability to thrive in a fast-moving environment and continuously develop creative strategy skills.
Conditions
- Competitive salary.
- Work-from-home opportunity.
- Flexible working hours designed to provide greater autonomy in managing your schedule.
- Opportunity to develop creative strategy expertise while working across multiple e-commerce brands and receiving mentorship on proven creative frameworks.
- Hands-on experience developing direct-response advertising concepts across varied products, audiences, and client accounts.