Director of Brand & Creative

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Director of Brand & Creative based in United Arab Emirates.

This is a high-impact opportunity to build and lead a unified Brand & Creative function within a fast-growing technology environment.

• Build and lead a unified Brand & Creative function, establishing its mandate, operating model, workflows, standards, and long-term capabilities.
• Own brand and creative strategy in direct support of demand generation, pipeline growth, brand awareness, and market reputation.
• Lead, mentor, and develop a multidisciplinary team across content, social, brand, and design, creating clear expectations around both business outcomes and professional growth.
• Establish and manage the editorial calendar while directing creative execution across the marketing funnel to ensure content and campaigns are delivered consistently and purposefully.
• Develop a strong pipeline of creative concepts and experiments that can support demand generation testing and uncover new opportunities for growth.
• Define and maintain brand standards, voice, tone, visual identity, and creative principles while partnering with channel leaders to ensure consistent execution.
• Partner with Demand Generation and Product Marketing to identify content gaps, address target-account needs, and ensure brand initiatives directly support demand programs.
• Establish clear measurement frameworks for brand and creative performance, connecting initiatives to pipeline, demand, awareness, and other relevant business outcomes.
• Encourage a culture of experimentation by making informed bets, measuring results honestly, and using performance data to determine whether to scale, refine, or stop initiatives.
• Represent Brand & Creative within marketing leadership discussions and contribute to broader go-to-market strategy and decision-making.
• Build scalable systems, processes, templates, and frameworks that allow a lean team to produce high-quality work efficiently and consistently.

• 8+ years of experience in brand, design, creative direction, or a related discipline, including at least 3 years building and leading creative teams; experience in B2B SaaS or an agency environment is preferred.
• A strong portfolio demonstrating both strategic brand development, such as identity systems, guidelines, and messaging frameworks, and high-quality execution across web, content, social, and campaigns.
• Proven track record of using brand and creative initiatives to influence measurable business outcomes, including pipeline, demand, awareness, or revenue-related metrics.
• Demonstrated ability to translate business objectives into clear creative briefs, concepts, campaigns, and measurable outcomes.
• Experience leading multidisciplinary teams across design, content, social, and brand as a player-coach who can set strategic direction while remaining hands-on when appropriate.
• Strong cross-functional collaboration skills and a reputation for building trust through reliable communication, commitments, and delivery.
• Experience developing scalable brand systems and creative processes, including guidelines, templates, workflows, and mechanisms that enable teams to work efficiently and maintain consistency.
• Systems-oriented leadership style with the ability to create clarity in ambiguous environments, establish durable processes, and build organizations that can scale beyond individual contributors.
• Excellent written, visual, and verbal communication skills, with the ability to explain creative strategy and rationale effectively to executive audiences.
• Analytical mindset with the ability to partner with demand generation leaders to measure creative and brand performance and communicate both successes and misses candidly.
• Experience collaborating across Demand Generation, Product Marketing, Corporate Communications, and other teams to deliver a coherent customer-facing story throughout the funnel.
• Strong understanding of modern remote collaboration and productivity tools, with proficiency in macOS and comfort using platforms such as Slack, Google Workspace, Zoom Webinar, and Asana.
• Comfortable operating in a fast-moving environment where experimentation, constructive challenge, rapid learning, and continuous improvement are encouraged.

• US-based cash base compensation range of $180,000–$215,000 USD annually.
• Fully remote work environment with flexibility to work from anywhere within eligible locations.
• Opportunity to build and own a new Brand & Creative function from the ground up.
• Significant influence over brand strategy, creative standards, team structure, and operating model.
• Opportunity to work in a fast-growing technology company focused on innovation and measurable business impact.
• A culture that encourages experimentation, thoughtful risk-taking, learning from failure, and rewarding ideas based on their merit.
• Direct exposure to marketing leadership and cross-functional collaboration across demand generation, product marketing, and communications.