Marketing Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Marketing Manager, Brand Strategy based in United States.

• Shape and drive brand and product strategy, ensuring the brand promise is reflected consistently across go-to-market activities, products, customer experiences, and broader organizational touchpoints.
• Develop creative and strategic GTM approaches for product and partner initiatives in collaboration with Product Marketing and Partnership teams.
• Partner with product and partnership marketers to influence strategy early in the development of products, partnerships, and associated market positioning.
• Help close the gap between brand strategy and customer experience by extending brand principles beyond campaigns into how products and experiences are developed and delivered.
• Collaborate with Insights teams to shape research, interpret findings, and apply customer and market insights to strategic marketing challenges.
• Translate research, audience insights, and business objectives into persuasive strategies, narratives, and recommendations.
• Work cross-functionally with marketing, product, partnerships, and other organizational teams to ensure consistent and impactful brand execution.
• Develop strategies that connect brand priorities with commercial and product objectives while maintaining a strong customer focus.
• Use generative AI tools responsibly to improve workflow efficiency, cost, and quality while maintaining appropriate human oversight and business judgment.
• Continuously evaluate emerging tools and approaches and incorporate effective innovations into strategic and creative workflows.

• Demonstrated experience setting brand and product strategy, either within an organization or through an agency environment.
• Proven experience shaping go-to-market strategy and translating strategic objectives into actionable marketing plans.
• Experience delivering and embedding a brand across an organization rather than limiting brand work to the marketing function.
• Strong strategic thinking and the ability to connect brand, product, customer, and business priorities.
• Exceptional persuasive writing and communication skills, with the ability to develop compelling narratives and influence senior stakeholders.
• Experience partnering with insights or research teams to design, interpret, and apply research to complex business and marketing challenges.
• Strong cross-functional collaboration and stakeholder management skills.
• Ability to operate effectively in ambiguous, fast-moving environments and bring clarity to complex problems.
• Strategic and creative mindset with a strong understanding of modern storytelling, customer experience, and brand development.
• Demonstrated ability to influence product, partnership, and marketing decisions upstream in the development process.
• Responsible and practical use of generative AI tools and copilots in day-to-day workflows, with strong human-in-the-loop judgment.
• Willingness to continuously learn and adapt as AI tools and marketing technologies evolve.
• Ability to use AI responsibly to deliver business-ready outputs and measurable improvements in efficiency, cost, and quality.

• Annual base salary of $205,785–$242,100 USD, excluding equity and bonus eligibility.
• Potential equity and bonus compensation in addition to base salary.
• Medical, dental, and vision plans with generous employee contributions.
• Health Savings Account with company contributions each pay period.
• Disability and life insurance coverage.
• 401(k) plan with company match.
• Wellness stipend.
• Mobile and internet reimbursement.
• Volunteer Time Off.
• Fertility counseling and benefits.
• Generous time-off and leave policies.
• Option to receive compensation in digital currency.
• Remote-first work environment with periodic in-person working sessions.
• Opportunities to work on high-impact brand and product strategy initiatives with broad organizational visibility.