About the company
Chime's Lifecycle & CRM Marketing team builds and optimizes campaigns that engage, retain and grow members across their lifecycle, focusing on member experience, revenue and LTV.
Responsibilities
- Build and manage lifecycle campaigns across email, push, in-app and SMS from brief through launch and measurement
- Map member flows based on behavior and lifecycle stage
- Develop audience segments beyond demographics
- Run experiments and report on what worked and what to do next
- Work with data and analytics partners to understand campaign performance
- Use AI tools for drafting, content variation, personalization logic and efficiencies
- Apply channel best practices: deliverability, frequency, compliance and member experience
- Collaborate with creative, product and other stakeholders
Requirements
- 2–4 years in lifecycle, CRM or retention marketing with real campaign execution across at least one channel (email, push, in-app or SMS)
- Hands-on experience with a marketing automation or CRM platform such as Braze, Iterable or Klaviyo
- Detail-oriented with strong quality standards
- Comfortable with data: reading dashboards and pulling numbers
- Enthusiasm for and hands-on use of AI tools
- Strong instincts for member experience
- Clear written and verbal communication
- Fast-moving and curious
Conditions
- Base salary $104,000 – $144,000 USD
- Eligible for bonus(es), competitive equity and benefits
- Hybrid: four days a week in office, Fridays from home