Retail Sales Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Retail Sales Manager based in Canada.

This role is responsible for accelerating sales growth and market adoption of innovative agricultural nutrition and bioscience products across Eastern Canada.

• Drive sales growth, demand generation, market penetration, and adoption of bioscience and advanced crop nutrition products across the assigned Eastern Canada territory, covering Quebec and the Maritimes.
• Develop and execute customer-specific go-to-market strategies in partnership with Account Managers, Field Solutions Agronomists, Marketing, and other cross-functional teams.
• Build trusted relationships with retail agronomists, sales teams, customers, and other agricultural stakeholders, communicating the agronomic, economic, and profitability benefits of the product portfolio.
• Partner with agronomy teams to deliver product positioning, technical support, customer training, field days, demonstrations, and customer forums that increase awareness and adoption.
• Collaborate with Marketing on co-branded campaigns, promotions, customer events, and sales enablement initiatives that strengthen brand awareness and generate demand.
• Monitor market trends, competitive activity, customer needs, and retail dynamics to identify growth opportunities and inform commercial strategies.
• Support field trials and demonstrations that validate product performance, generate actionable data, and contribute to successful new product introductions.
• Use Salesforce and other commercial tools to manage CRM activities, customer engagement, lead management, sales reporting, and documentation of customer training activities.
• Forecast demand, identify territory opportunities, and contribute to achieving commercial and profitability objectives.
• Provide mentorship and leadership support to newer retail sales advisors and contribute to key commercial projects and initiatives.
• Deploy available commercial resources effectively to maximize return on investment and accelerate profitable adoption.
• Maintain a strong commitment to safety, environmental responsibility, ethical conduct, and compliance with organizational policies and values.
• Travel extensively throughout the assigned territory, with approximately 60–70% travel required.

• Bachelor’s degree in Agribusiness, Marketing, Agronomy, Soil Science, or a related discipline.
• 5–7 years of high-level sales and/or marketing experience, preferably within agriculture, agronomy, proprietary products, technology-driven markets, or specialized agricultural services.
• Professional bilingual fluency in English and French, required for the Eastern Canada territory.
• Strong understanding of agronomy, agricultural retail trends, and retail business operations.
• Demonstrated success selling proprietary products, specialized agronomic solutions, technologies, or value-added services.
• Experience consistently performing at a high level within a sales organization, with the ability to demonstrate strong commercial results.
• Exceptional customer relationship and consultative selling skills, with the ability to build trust through active listening, responsiveness, and credible advice.
• Strong verbal and written communication skills, including the ability to present, train, influence, and communicate complex product value clearly.
• Demonstrated analytical and problem-solving abilities, with sound judgment and a results-oriented approach.
• Strong organization and attention to detail, with the ability to manage multiple priorities in a continually changing business environment.
• Excellent interpersonal and team-building capabilities, with the ability to collaborate effectively across sales, agronomy, marketing, and other functions.
• Ability to work independently, take initiative, and provide leadership on strategic projects and commercial initiatives.
• Strong proficiency with Microsoft Office, including Word, Excel, PowerPoint, and Outlook.
• Experience with Salesforce or comparable CRM platforms is strongly valued.
• CCA certification is preferred.
• Willingness and ability to travel approximately 60–70% of the time.

• Competitive base salary plus bonus incentives.
• 11 paid holidays annually.
• Generous 401(k) plan with company matching and annual company contribution.
• Paid sick leave.
• Paid vacation time.
• Medical, dental, and vision insurance.
• Life and disability insurance.
• Tuition reimbursement.
• Paid maternity and paternity leave.
• Equal opportunity workplace committed to diversity and inclusion.