About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing & Communication Manager based in United States.
Responsibilities
- Develop and implement an overarching brand and communications strategy aligned with organizational mission, values, business priorities, and growth objectives.
- Build brand awareness through digital channels, printed materials, marketing collateral, social media, web content, publications, and other communications initiatives.
- Maintain consistent application of brand identity and messaging standards across the organization.
- Plan, research, write, edit, and coordinate the production of internal and external publications, including corporate newsletters, strategic communications, annual reports, press releases, narratives, and other written materials.
- Develop and execute a social media strategy aligned with organizational objectives, including campaign planning, content development, monitoring, and continuous improvement.
- Maintain and enhance website content, ensuring information remains accurate, relevant, consistent, and aligned with established content and graphic standards.
- Create and maintain style guidelines and content standards.
- Collaborate with business units and stakeholders to understand customer groups, industry needs, capabilities, and market opportunities.
- Identify and manage participation in relevant trade shows and conferences.
- Track website analytics and evaluate content performance.
- Manage routine website evaluations, including search engine optimization initiatives.
- Manage publication distribution processes.
- Manage approved marketing funding in accordance with budget guidelines.
- Collaborate, facilitate, and lead initiatives across geographically dispersed teams.
- Develop analytical reports by bringing together data from multiple sources.
- Apply emerging AI tools, including platforms such as Microsoft Copilot, ChatGPT, or similar solutions.
Requirements
- Hold a Bachelor's degree in Marketing, Communications, Journalism, or a related field; alternatively, 8 years of relevant experience may substitute for the four-year degree requirement.
- Bring at least 5 years of direct experience in marketing and communications, including experience in a leadership capacity.
- Demonstrate experience developing and implementing integrated marketing and communications strategies across multiple channels.
- Have experience marketing services to federal government customers.
- Demonstrate hands-on experience developing social media processes, campaigns, content strategies, and performance evaluations.
- Possess strong writing, editing, strategic thinking, and conceptual organization skills.
- Be able to interpret analytical data and transform findings into compelling and actionable narratives.
- Demonstrate strong verbal and written communication skills.
- Be comfortable collaborating across geographic locations, business types, organizational functions, and different management styles.
- Bring strong organizational and project management abilities.
- Demonstrate familiarity with AI-powered productivity and content tools such as Microsoft Copilot, ChatGPT, or comparable solutions.
Conditions
- Full-time opportunity.
- Benefits are available to eligible employees.
- The source description does not specify a salary range.