Marketing Technology Program Manager

About the company

• Stripe is a financial infrastructure platform for businesses
• Marketing Operations team powers Stripe's global marketing engine

Responsibilities

• Own end-to-end program delivery for 1-2 initiatives at a time
• Digital channel effectiveness: personalization, content optimization, audience optimization
• Measurement: connect marketing activity, spend, engagement, leads, and downstream outcomes
• Account-Based Marketing (ABM): identify target accounts, coordinate campaigns, measure account penetration
• Online Event Production & Community: digital event promotion, registration, attendance, follow-up
• Partner with product and engineering teams to scope business requirements
• Lead requirements, selection, contracting, implementation, and adoption of third party software
• Drive operations improvements through process innovation, automation, and AI-powered tools
• Maintain scalable documentation and support coordination with offshore teams

Requirements

• 6+ years of experience in B2B marketing operations/technology or related program management
• 3+ years with marketing automation platforms, CRM platforms, audience targeting, campaign measurement, ABM, online events
• 3+ years of end-to-end program management of cross-functional initiatives
• Experience building AI agents and using AI daily beyond chat
• 3+ years of analysis using queries, dashboards, and AI
• 3+ years defining own scope and collaborating with distributed global team
• Excellent written and verbal communication skills

Preferred qualifications

• Experience managing prospect or marketing database programs
• 3+ years with marketing technology systems: Marketo, customer data platforms, attribution, ABM platforms, online event platforms

Conditions

• US Remote