Marketing Director

About the company

• Fast-growing global travel technology business operating across travel, fintech, hospitality, and AI.

Responsibilities

• Own brand positioning, messaging, narrative, and visual identity across all channels.
• Develop messaging for travel platforms, fintech companies, hospitality providers, and hotel distribution partners.
• Define creative direction for product launches, campaigns, presentations, events, and brand activations.
• Lead end-to-end PR strategy including press releases, partnership announcements, executive messaging, media relations, and thought leadership.
• Build relationships with travel, technology, and business media.
• Increase executive visibility through interviews, speaking engagements, and industry commentary.
• Develop and manage events strategy in collaboration with Sales.
• Lead planning, branding, sponsorship, and execution of events.
• Define and execute editorial strategy across LinkedIn, corporate website, and other channels.
• Manage brand experience across website and key digital touchpoints.
• Create and optimize landing pages, marketing assets, and digital content using AI-powered tools.
• Establish brand guidelines, templates, workflows, and communication processes.
• Coordinate external agencies, freelancers, and strategic partners.
• Collaborate cross-functionally to support commercial objectives.

Requirements

• At least 6–8 years of experience in marketing, brand management, PR, communications, or events, ideally in technology, SaaS, fintech, or travel-tech.
• Proven ability to develop and execute brand strategies.
• Strong storytelling skills translating complex technical products, APIs, infrastructure, and AI innovations into narratives.
• Demonstrated experience leading PR strategies and media relations.
• Confidence representing an organization externally and working with senior executives.
• Experience conceptualizing, planning, and delivering industry events, product launches, sponsorships, and brand activations.
• Strong eye for design and visual communication.
• Familiarity with AI-powered tools and modern marketing technologies.
• Ability to balance strategic planning with hands-on execution.
• Strong project management, communication, and stakeholder collaboration skills.
• Proactive, adaptable, and results-oriented mindset.