Brand Designer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Brand Designer based in United States.

• Evolve and maintain the visual identities and brand guidelines of two distinct brands, ensuring consistency and quality across all customer and marketing touchpoints.
• Design and maintain a comprehensive library of sales enablement materials, including pitch decks, one-pagers, case studies, proposal templates, and partner kits.
• Create and develop website pages, including landing pages, product pages, and comparison pages, supporting both infrastructure-focused and consumer-facing audiences.
• Produce engaging social media graphics and visual content that strengthen brand awareness and support marketing objectives.
• Develop creative assets for campaign launches, major sales initiatives, and industry events, managing projects from initial concept through final delivery.
• Build reusable brand assets, marketing templates, and design components that enable non-designers to create consistent, high-quality materials independently.
• Balance design priorities across both brands, allocating approximately 70% of efforts to one brand and 30% to the other, with a focus on sales enablement, web design, and social graphics.
• Collaborate closely with marketing and sales teams to understand business objectives and translate them into effective visual communication.
• Present and explain design decisions, incorporating feedback while maintaining strong creative standards and brand consistency.
• Apply AI-powered design tools to improve creative workflows, accelerate production, and enhance the quality of deliverables.
• Monitor developments in cryptocurrency, decentralized finance, fintech, and emerging technology to keep brand execution relevant and competitive.
• Contribute to the evolution of the design function by identifying opportunities to improve workflows, strengthen visual consistency, and support changing business needs.

• At least 4 years of professional brand design experience, including a minimum of 1 year in cryptocurrency, decentralized finance, or emerging technology.
• A strong portfolio demonstrating completed brand design projects across websites, social media, and sales enablement materials.
• Proven ability to shape, develop, and extend visual identities rather than simply applying existing brand guidelines.
• Excellent typography, layout, composition, and visual storytelling skills.
• Expert-level proficiency in Figma, including the creation of reusable templates, components, and scalable design systems.
• Fluency with AI-powered design tools and practical experience using them to improve both creative quality and production speed.
• Experience working closely with marketing and sales teams to translate business goals into effective design deliverables.
• Strong communication and presentation skills, including the ability to explain and defend creative decisions constructively.
• A proactive, hands-on approach, with the ability to take ownership, work independently, and adapt quickly as priorities change.
• Commitment to high-quality execution, ethical decision-making, consistent delivery, and long-term business impact.
• Ability to work remotely while maintaining sufficient overlap with US Pacific time zone working hours.
• Willingness to attend annual in-person team offsites at international locations.
• Experience building web pages in Webflow and familiarity with basic HTML and CSS are considered assets.
• Experience leading a website redesign from concept to launch is an advantage.
• Illustration and basic motion design skills are beneficial.
• Experience designing for both B2B and B2C audiences is a plus.

• Base salary range of USD $120,000–$180,000, plus equity, ZRX tokens, and benefits. Final compensation depends on relevant skills, experience, location, business needs, and preferences regarding compensation structure.
• Comprehensive medical, dental, vision, life, and disability insurance for US-based employees, with the full cost of the base plan covered for employees and their dependents.
• Access to a 401(k) retirement plan and flexible spending account (FSA) for eligible US-based employees.
• Monthly support for mobile phone expenses, wellness, and eligible pre-tax transportation expenses.
• Mental health benefits, including professional therapy sessions.
• A supportive remote-first working environment.
• Lunch reimbursement for employees globally.
• A stipend to help create a comfortable and effective home workspace, including headphones and other necessary work equipment.
• Twelve weeks of paid parental leave.
• Flexible vacation policies that encourage employees to take time off when needed.
• Access to an office in San Francisco's Financial District for employees in the area.
• An inclusive and collaborative culture that values diverse perspectives, belonging, and collaboration.