About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Half-day Head of Digital Marketing, SEO & Growth based in Saudi Arabia.
Responsibilities
- Develop and oversee multi-channel digital marketing strategies spanning SEO, paid advertising, local search, social media, and conversion optimisation.
- Establish and maintain digital marketing standards, reviewing, editing, and approving content, technical structures, websites, and campaign builds before publication.
- Conduct comprehensive SEO audits and competitive analyses covering technical SEO, on-page and off-page optimisation, local search, search intent, and content opportunities.
- Manage and optimise Google Business Profiles, Google Ads PPC campaigns, and Meta advertising, with a strong focus on performance and accurate conversion tracking.
- Oversee website structures, schema markup, content development, and digital assets across WordPress, Duda, blogs, and social platforms.
- Supervise, coach, and provide constructive feedback to digital marketing and social media execution teams, ensuring consistently high-quality output.
- Lead client strategy, service, and reporting meetings, presenting performance data, search visibility, conversion insights, and recommendations for growth.
- Evaluate market and account performance across multiple clients and translate findings into actionable lead-generation and organic-growth initiatives.
- Balance strategic leadership with hands-on technical execution, ensuring digital channels remain accurate, aligned, and focused on business growth.
Requirements
- Senior-level experience managing end-to-end digital marketing operations, SEO strategy, paid media, and growth initiatives.
- Strong hands-on expertise across technical, on-page, local, and off-page SEO, including search-intent analysis and competitive research.
- Demonstrated ability to audit, supervise, direct, and improve the work of digital marketing and social media execution teams.
- Proven experience managing Google Business Profiles, Google Ads PPC campaigns, and Meta advertising platforms.
- Experience with client-facing strategy and service meetings, performance reporting, and managing multiple accounts or projects simultaneously.
- Strong understanding of content creation, analytics, conversion tracking, lead-generation frameworks, and digital performance optimisation.
- Practical experience with WordPress, Duda, and schema markup implementation.
- Strong analytical and problem-solving skills, with the ability to turn performance data into clear strategic recommendations.
- Excellent communication, leadership, organisation, and quality-control skills, with the confidence to provide direct and constructive feedback.
- Agency experience managing client portfolios and organic growth programs is desirable.
- Comfortable working independently in a fractional role while collaborating effectively with remote teams and clients.
- Based in Poland and able to work effectively in a remote environment.
Conditions
- Remote work: Fully remote working arrangement.
- Flexible structure: Fractional, half-day position designed to provide senior-level responsibility with a part-time commitment.
- Strategic ownership: Opportunity to shape digital strategy, processes, standards, and growth systems across multiple client accounts.
- Variety and impact: Work across a diverse portfolio of property management and service businesses with measurable digital growth objectives.
- Leadership opportunity: Coach and guide execution teams while influencing marketing quality and performance.
- Hands-on environment: Maintain a balance between strategic direction, technical SEO, campaign optimisation, and digital quality control.