Coinbase is uncompromising on its mission to increase economic freedom
Remote-first, but not remote-only company; quarterly in-person working sessions called "surges"
The Infrastructure Marketing team builds awareness and demand for stablecoin payments, trading, agentic finance, and custody products
Responsibilities
Lead cross-functional marketing initiatives across content, demand generation, events, communications, and sales enablement to build awareness and generate qualified leads for infrastructure products
Develop and execute go-to-market strategies for PSPs, money movers, cross-border companies, and banks
Drive marketing for agentic finance across Coinbase for Agents and agentic payments, including thought leadership content, social campaigns, and product announcements
Partner with tier-one partners on co-marketing programs, from launch planning through ongoing activation and performance measurement
Requirements
7+ years of experience in payments, stablecoins, or fintech marketing with a track record of GTM strategies driving measurable pipeline or revenue growth
3+ years of product marketing experience in a startup or high-growth environment, including ownership of positioning, messaging, and launch execution
Proven ability to write clear, compelling blog posts, partner briefs, and sales collateral
Experience developing and managing co-marketing programs with external partners
Utilizes generative AI responsibly with human oversight
Conditions
Remote - USA
Annual base salary range: $170,765 — $200,900 USD (excluding equity and bonus)
Total compensation may include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k))
Application limit: maximum of 3 applications within a 6-month period