Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale.
Responsibilities
Develop and execute content strategies tailored to LATAM markets including campaigns, ABM programs, product launches, customer stories, events, and PR initiatives
Create and adapt localized storytelling and messaging based on global marketing assets
Manage high-quality content creation in collaboration with global teams and external partners
Manage content publishing across multiple channels — website, social media, blogs, email, and event materials
Provide market insights and feedback to global teams
Ensure brand consistency across tone, voice, and messaging in all LATAM marketing assets
Oversee localization projects including planning, timelines, quality, and cost management
Measure and optimize content performance, including lead generation, engagement, and ROI
Requirements
Native-level fluency in Portuguese and professional fluency in English and Spanish
Keen interest in and practical experience using AI-powered content creation tools
5+ years of hands-on experience in marketing or content development, preferably in the B2B, IT, or SaaS industry
Proven experience adapting global marketing messages for LATAM markets
Experience planning and executing digital marketing campaigns across web, blog, social media, and email
Deep understanding of the LATAM markets, technology landscape, and customer behavior
Nice to Have
Experience or understanding of translation and localization processes
Skills in content creation, including copywriting, editing, or conducting interviews
Knowledge or experience with ABM (Account-Based Marketing) or digital marketing
Experience in product marketing within the SaaS or cloud industry
Conditions
Generous and competitive benefits package
New hire stock equity (RSUs) and employee stock purchase plan
Continuous career development and pathing opportunities
Employee-focused best in class onboarding
Internal mentor and cross-departmental buddy program