About the company
Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers.
Responsibilities
- Develop and execute content strategies tailored to LATAM markets including campaigns, ABM programs, product launches, customer stories, events, and PR initiatives
- Create and adapt localized storytelling and messaging based on global marketing assets
- Manage high-quality content creation in collaboration with global teams and external partners (translation vendors, writers, creative agencies, etc.)
- Manage content publishing across multiple channels — website, social media, blogs, email, and event materials
- Provide market insights and feedback to global teams to inform global marketing strategies and initiatives
- Ensure brand consistency across tone, voice, and messaging in all LATAM marketing assets
- Oversee localization projects including planning, timelines, quality, and cost management
- Measure and optimize content performance, including lead generation, engagement, and ROI
Requirements
- Native-level fluency in Portuguese and professional fluency in English and Spanish
- Keen interest in and practical experience using AI-powered content creation tools (such as generative AI platforms for writing, editing, ideation, or multimedia content), with the ability to apply these tools to improve quality, efficiency, and creativity in role-relevant work
- 5+ years of hands-on experience in marketing or content development, preferably in the B2B, IT, or SaaS industry
- Proven experience adapting global marketing messages for LATAM markets
- Experience planning and executing digital marketing campaigns across web, blog, social media, and email
- Deep understanding of the LATAM markets, technology landscape, and customer behavior
Conditions
- Generous and competitive benefits package
- New hire stock equity (RSUs) and employee stock purchase plan
- Continuous career development and pathing opportunities
- Employee-focused best in class onboarding
- Internal mentor and cross-departmental buddy program
- Friendly and inclusive workplace culture