← Все вакансии/Senior/Preply
SeniorOfficeBarcelona

Senior Product Manager

P
Preply
Уровень
Senior
Формат
Office
О роли

Описание вакансии

About the company

At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalised learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact.

We’ve just reached unicorn status with a $150M Series D, accelerating our vision to transform education through human-led, AI-enhanced learning. Today, 100,000+ tutors teach 90+ languages to learners in 180 countries - and we’re only getting started.

As a product team, our goal is to improve the life of our students and our tutors, drive amazing learning outcomes for our learners and enable our tutors to financially thrive through the platform. And we want to do this all while generating business value for Preply so we can help even more people! We strongly believe that we can't achieve business success without our students' and tutors' success.

Preply is a product led company. As part of the product team, you will have a direct impact on the company's growth and strategy with high visibility to our C-suite and leadership team. You will be empowered to operate independently with a dedicated cross functional team to build amazing products and take them from inception to launch to scale!

Responsibilities
  • Own the SEM platform that posts and optimises millions of keywords - from discovery, through bidding, account structure, and ad copy generation. Push the team toward an always-on, data-driven automated scale of operations.
  • Build creative automation for Display channels - generating, tracking, testing and iterating on creatives, across dozens of languages and regions.
  • Build channel-management products for Display and Affiliates - automating bidding, account structure, partner onboarding, and reporting so the team can run dozens of campaigns and partners as one.
  • Partner with channel owners to identify the next leverage point - a new bidding model, account architecture, or feed strategy - and turn it into a Product.
  • Identify and build new acquisition channels (e.g., OpenAI Apps) before competitors do.
  • Lead the product behind a step-change in SEO scale, with a system that takes keyword opportunities and produces high-quality pages, at scale.
  • Shape Preply's positioning in AI Search as discovery shifts from blue links to LLM answers - defining the content, structure, and signals that win on this new surface.
  • Continuously evolve the page-creation engine to stay ahead of evolving search behaviour, ranking systems, and AI search tools.
  • Own the Preply homepage, and the platform that powers bespoke landing pages across marketing channels. Deeply understand users’ intents from different marketing channels and match that to their landing experience.
  • Partner with the broader Growth Tribe to optimize the top of the funnel end-to-end - carrying marketing intent across the full conversion journey, not just the landing page.
  • Run a fast cycle of hypothesis, experiment, learning across geographies, audiences, and channels.
  • Make AI a first-class building block in the platforms you ship. From keyword and ad copy generation, to page creation, to creative automation - AI is the engine that makes scale possible. Architect for it from day one rather than retrofitting it later.
  • Be the standard-bearer for AI inside the Marketing org - proactively identifying where AI compounds marketer output and be hands-on building solutions.
  • Build the platform and guardrails that let every marketer at Preply operate with AI safely and effectively in their daily work.
  • Stay close to the frontier of AI capabilities, and translate what's possible into what's worth shipping.
  • Lead with vision: Stay at the forefront of marketing technology, growth, and AI innovation. Anticipate industry shifts - from how AI is reshaping search behaviour to emerging acquisition surfaces - and translate them into a clear, long-term MarTech Scale strategy for Preply.
  • Be a domain authority: Inspire your squad and cross-functional partners by articulating a bold vision for how Tech can scale marketing channels far beyond what's possible today.
Requirements
  • (Not explicitly listed in the provided text, but implied from context: experience in product management, marketing technology, AI, etc.)
Стек и навыки

С чем работаем