About the company
Esri is committed to its customers and their success, offering a supportive culture that encourages creativity, collaboration, and passion.
Responsibilities
- Campaign Planning & Management: develop and execute integrated marketing campaigns using a wide range of channels, tactics, and approaches.
- Content Creation: create campaign assets, including messaging, print collateral, and digital content; collaborate with in-house design/creative resources to produce brochures, ebooks, videos, emails, ads, social assets, webpages, blogs, articles, graphics, and more.
- Event Management: contribute to third-party events and Esri-hosted events by creating messaging and content, negotiating and developing engagement opportunities, supporting onsite logistics, and establishing forums that help build community.
- Project Management: deliver campaign assets on time and on budget; manage multiple deadlines and priorities simultaneously.
- Analytics and Reporting: track campaign performance and engagement through campaign activity reports and analytics.
- Leverage Marketing Processes & Technology: utilize available technologies and processes to manage activities, segment audience data, run email campaigns, run advertising campaigns, build webpages, publish customer stories, and track analytics.
- Customer Engagement: build relationships with Esri customers to better understand audience needs and highlight successful implementations.
- Collaborate with Partners and Industry Influencers: work with certified Esri software and solution providers, professional associations, media, and thought leaders.
- Community Building: foster a vibrant user community through marketing activities including virtual communities, user groups, regional meetups, online forums, and events.
Requirements
- 2+ years of marketing or related business experience
- Time management, resource management, and project management skills
- Quick learner with a positive attitude
- Strong decision making, problem resolution, and creative thinking skills
- Excellent written and verbal communication skills
- Must be able to travel up to 20% during peak marketing periods
- Bachelor's degree in marketing, business, geography, GIS, or related field
Conditions
- Industry-leading health and welfare benefits: medical, dental, vision, basic and supplemental life insurance for employees and their families
- 401(k) and profit-sharing programs
- Minimum accrual of 80 hours of vacation leave
- Twelve paid holidays throughout the calendar year
- Opportunities for personal and professional growth