About the company
Resend is growing fast, and there are now over 3 million developers using it. We are building the modern email sending platform for developers. We care deeply about quality, craft, and the developer experience. Our fully remote team of 45 spans 13 countries and counting. We're backed by a16z, Y Combinator, and others.
Responsibilities
- Own the acquisition funnel end-to-end: understand where sign-ups come from, which channels are accelerating or stalling, and why
- Amplify externally what we build internally: turn launches into extended reach without just throwing money at the problem
- Optimize free-to-paid conversion: find the features that drive upgrades, and build the campaigns (drip, in-product, lifecycle) that surface them at the right moment
- Improve our landing pages with real data: get into the weeds of traditional SEO and AI recommendations (AEO/GEO)
- Evaluate paid spend: see how sponsorships, ads, and events affect our distribution. Double down on what works, and consider dropping what doesn't
Requirements
- Understand how developers think and how to market to them
- Have owned free-to-paid conversion or lifecycle/activation before
- Are genuinely analytical and comfortable with data, fluent in funnels and cohorts
- Write clearly and ship fast: a v0 experiment this week beats a perfect plan next month
- Think critically about a data point, and go deep into how that's measured
- Exceptional fit: Can set up attribution and experimentation infrastructure yourself, not just brief someone else to; Can run lean and make a small budget go far; Understand that not every investment needs to have a short term effect; Have a technical background to make website changes on our own
Conditions
- Autonomy to "just ship it"
- AI-native mentality with unlimited token policy
- Attention to detail with everything that we do
- 100% remote team with flexible working schedules
- Modern data stack (Snowflake, PostHog, Baremetrics, Metabase)
- Honest and low-ego team
- Ownership of problems and solutions
- Comp: $140,000 - $180,000 USD, commensurate with experience