About the company
Hightouch is an Agentic Marketing Platform powered by the industry-leading Composable CDP. Founded in 2019 and headquartered in San Francisco, Hightouch enables marketing teams to analyze performance, brainstorm ideas, and generate creative at speed. Named a Leader in the 2026 Gartner Magic Quadrant for Customer Data Platforms, trusted by enterprises like Domino's, Spotify, Aritzia, Cars.com, Ramp, and PetSmart.
Responsibilities
- Create and define differentiating positioning for products and solutions for various personas
- Run point on integrated marketing launches and campaigns across marketing, sales, and product
- Conduct user research to identify gaps in the market
- Create, maintain, and improve website messaging, customer case studies, and sales enablement materials
- Help internal teams and product evangelists craft messaging aligned with customer value
- Externally evangelize Hightouch at field events, customer engagements, and webinars
Requirements
- 5+ years of experience in Product Marketing
- GTM Skills: proven experience developing and executing go-to-market strategies for new product launches
- Technical Product Positioning: ability to articulate technical aspects and benefits to technical and non-technical audiences
- Market and User Research: strong background in market research and user interviews
- Competitive Analysis: skilled in analyzing competitors' products and strategies
- Strategic Thinking and Storytelling
- Excellent written and verbal communication skills
- Experience in Enterprise B2B SaaS companies
Conditions
- Remote-first policy, location-independent salary
- Salary range $160,000 - $200,000 USD per year
- Meaningful equity compensation