About the company
Join a growing software organization and contribute to demand generation initiatives that drive business growth and support global go-to-market strategies.
Responsibilities
- Support demand generation leaders in developing and implementing strategic and tactical marketing plans, programs, and campaigns
- Coordinate the planning, execution, and optimization of marketing campaigns
- Create campaign assets and maintain internal campaign resource centers
- Manage webinar-related projects and support the operational execution of marketing events
- Develop, implement, and manage email campaigns and nurture streams using marketing automation platforms
- Work closely with sales and marketing stakeholders to align campaigns with sales objectives
- Monitor campaign metrics, evaluate lead quality, analyze results
- Research potential marketing opportunities, including events, sponsorships, and emerging technologies
Requirements
- 2–4 years of experience in B2B marketing, preferably in demand generation, field marketing, event marketing, or a related discipline
- Hands-on experience developing and managing email campaigns and nurture workflows through marketing automation platforms such as Marketo
- Experience coordinating marketing programs, managing multiple projects simultaneously
- Strong analytical capabilities
- Excellent written, verbal, and visual communication skills
- Strong organizational and project management skills
- Comfortable working remotely in Canada and available for occasional visits to the headquarters in North York, Ontario
Conditions
- Fully remote position
- 12-month contract
- Competitive compensation package