Team Lead, Paid Search

About the company

• HelloFresh is one of Europe's fastest-growing tech powerhouses with a diverse global community of 90+ nationalities.

Responsibilities

• Own the adaptation and execution of the global Paid Search roadmap for international entities
• Act as primary interface between global marketing teams and local stakeholders
• Lead, mentor, and grow a team of search specialists and managers
• Take accountability for campaign management, budgeting, and optimization across search portfolios
• Utilize automated dashboards and post-analysis reports to turn data into actionable insights
• Build and manipulate spreadsheets for deep-dive analysis and scenario modeling
• Ensure Search and Shopping campaigns hit CAC, reactivation volume, and ROI targets
• Partner with Brand, BI, CRM, and SEO teams to optimize the consumer journey

Requirements

• 7+ years of experience in Paid Search (agency or client-side), with 5+ years in team management and leadership
• Bachelor's degree or proven relevant commercial experience
• Deep expertise in search bidding strategies (tCPA, tROAS), auction dynamics, and campaign types (Search, Shopping, Performance Max, AI Max)
• Google and Bing Ads certification required; familiarity with tag management essential
• Strong organizational and project management skills

Conditions

• Competitive compensation package with HelloFresh-subsidized Pension Scheme
• Berlin relocation support
• Hybrid working model
• Discounts on HelloFresh box and office meals
• Annual learning & development budget, German language learning budget, HelloFresh Academy
• Mental health support, transportation perks, working-parent-friendly benefits, 24/7 gym access, Headspace and Spill, sabbatical leave options