About the company
Secure Every Identity, from AI to Human
Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence.
This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk.
Responsibilities
- Program Planning & Execution: Work directly with the Senior Regional Marketing Manager for Canada as well as sales and sales leaders to execute integrated demand generation programs across events, digital, partner, and outbound channels. This includes managing logistics, communications and being onsite at key events to ensure everything runs smoothly.
- Project & Campaign Management: Coordinate with both internal teams and external partners and vendors to develop marketing campaign assets—from creative and email sequences to curated content and campaign offers. Bring ideas to life and keep projects moving on time.
- Performance Reporting: Support reporting efforts to evaluate channel effectiveness, program ROI, and overall regional funnel health. Use insights to help guide future planning and improvements.
- Marketing Operations & Tools: Maintain and manage the team’s operational workflow using tools like Salesforce, Asana and 6Sense and Splash among others. Responsibilities include developing target lists, creating campaign briefs, and supporting sales enablement with materials tailored for SDRs and account executives.
- Analyze and Report on Regional Performance: Conduct in-depth, data-driven evaluations of regional performance, delivering insights during forecast and pipeline review calls, quarterly business reviews, and strategic planning sessions.
- Collaborate with Strategic Partners: Work closely with partner organizations to design joint initiatives, leveraging partner strengths to enhance marketing programs and maximize pipeline impact.
- Provide Regular Performance Feedback and Reporting: Track and report on the effectiveness of regional marketing programs, continuously optimizing strategies based on ROI and sales feedback.
Requirements
- 5+ years of regional or field marketing experience within a B2B enterprise environment
- 3+ years working in or with a partner marketing organizations
- Travel required: up to 30%
- Experience with Marketing Tools/Technologies (Salesforce, Tableau, Splash, Asana, Marketo, 6Sense)
- This is a hybrid position.
Conditions
- Amazing Benefits
- Making Social Impact
- Fostering Diversity, Equity, Inclusion and Belonging at Okta