Marketing Strategy & Operations Manager

Notion is the collaborative AI workspace where teams and agents think together. We're building one place where your knowledge, projects, meetings, and AI tools live side by side, so work is faster, clearer, and less fragmented. Millions of individuals, small teams, and large companies run their work on Notion.

• Campaign Operations: Establish and maintain campaign templates, standardized QA processes, and reusable campaign architecture in Marketo, customer.io and SFDC. Own the Campaign object in SFDC — including campaign member status designations, naming conventions, and data hygiene standards. Build, test, and launch campaigns end-to-end in marketing platforms and SFDC — while continuously optimizing processes and standards for speed and quality. Manage email deliverability, sender reputation, privacy regulations, and opt-out requirements — with a focus on growing the EMEA marketable database.
• Lead Management: Define MQL/MQA routing rules, making modifications as the business evolves. Debug lead and MQA routing issues, ensuring leads flow to the right reps across all segments and regions with minimal manual intervention. Monitor MQL/MQA volumes, conversion rates, and system health — proactively identifying and resolving issues.

• 3+ years in marketing operations at a high-growth SaaS company, with hands-on experience in both lead management and campaign execution.
• Deep working knowledge of marketing automation platforms (Marketo, Customer.io) and Salesforce — you've built programs, routing rules, scoring models, and campaign architectures in these platforms.
• Strong understanding of the lead lifecycle: MQL definitions, lead routing, attribution, sales handoff, and funnel conversion mechanics.
• Ability to work cross-functionally with SDRs, Demand Gen, and RevOps — you're comfortable navigating stakeholder alignment across teams.
• Familiarity with email deliverability best practices and data privacy regulations.
• Analytical mindset with the ability to monitor performance data, diagnose issues, and recommend process improvements.
• Track record of building and maturing operational processes — you've taken things from scrappy to scalable.
• Experience working in a high growth company, and across multiple timezones.
• Nice to haves: Familiarity with Notion and its applications in business workflows. Experience with campaign performance reporting in tools like Hex or Tableau. Comfortable with SQL. Exposure to lifecycle or product-led growth marketing operations.

• Onsite in San Francisco or New York.
• Highly competitive cash compensation, equity, and benefits.
• Estimated base salary range for this role is $150,000 - $190,000 per year.