About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Project Lead (Performance Marketing) based in Mexico.
Responsibilities
- Lead performance marketing projects of varying complexity, delivering high-quality work with a strong focus on testing, experimentation, strategic thinking, and creative problem-solving.
- Execute, maintain, and scale performance marketing accounts while protecting positive ROI and aligning campaigns with client business objectives.
- Manage campaigns across multiple platforms, including Meta, Google Ads, YouTube, Display, Programmatic, TikTok, X, Spotify, and other relevant channels.
- Build strong client relationships through proactive communication, regular touchpoints, asynchronous collaboration, and strategic recommendations.
- Anticipate client needs and provide practical solutions that support sustainable business growth.
- Lead projects end-to-end, including planning, execution, delegation, quality control, and coordination with more junior team members.
- Mentor, train, and support team members, helping them develop their performance marketing capabilities and achieve career growth goals.
- Use advanced analytics and reporting to identify opportunities, assess performance, and translate data into actionable recommendations.
- Build or improve dashboards, reporting systems, and automated processes to make performance analysis more efficient.
- Contribute to quarterly planning and broader strategic initiatives that help clients grow their businesses.
- Act as a key contributor to the development of performance marketing expertise, services, processes, and internal capabilities.
- Collaborate with wider teams to align individual projects and contributions with broader business and program objectives.
- Support onboarding and knowledge sharing by helping new team members understand processes, standards, and performance marketing practices.
Requirements
- Demonstrated experience executing, maintaining, and scaling performance marketing accounts with approximately $100K–$200K USD in monthly media spend, consistently delivering positive ROI.
- Strong hands-on experience managing paid media across multiple platforms simultaneously, such as Meta, Google Ads, YouTube, Display, Programmatic, TikTok, X, Spotify, and similar channels.
- Experience managing performance marketing campaigns across different business models and verticals, including eCommerce and lead generation.
- Proven ability to lead performance marketing projects from start to finish, including delegation and coordination with junior team members.
- Experience directly mentoring, coaching, training, or developing team members and supporting their career progression.
- Advanced analytical skills and experience using tools such as Google Sheets, Excel, Google Data Studio, Tableau, or similar platforms.
- Ability to extract, organize, analyze, and interpret data from advertising platforms, analytics systems, and business intelligence tools.
- Experience building dashboards or automating manual reporting processes to improve efficiency and decision-making.
- Proven client-facing experience, including managing weekly meetings, asynchronous communication, strategic recommendations, and long-term client relationships.
- Strong strategic thinking and the ability to translate performance data into recommendations that support client growth.
- Excellent project management, communication, and problem-solving skills.
- Ability to work independently while supporting and developing others.
- Strong ownership mindset, curiosity, accountability, and commitment to continuous learning and improvement.
- Comfortable working remotely and collaborating effectively across distributed teams.
- Professional English proficiency sufficient for client and team communication, as the interview process and day-to-day collaboration are conducted in English.
- Candidates must be legally authorized to work in Mexico.
Conditions
- Total compensation: MXN $600,000–$700,000 annually, plus benefits.
- New-hire starting compensation: MXN $600,000–$675,000 annually, plus competitive benefits.
- Full-time, permanent employment.
- Fully remote work from Mexico.
- Flexible working hours within a Monday–Friday schedule, generally 9 AM–5 PM in your timezone.
- Comprehensive benefits program.
- Paid vacation and dedicated wellbeing time.
- Career development support and access to internal career coaches.
- Health, dental, and paramedical coverage.
- Remote-first working environment.
- Opportunities for professional growth, mentorship, and expanded leadership responsibilities.
- Inclusive and collaborative culture focused on sustainable performance and continuous learning.