Roblox is a platform where tens of millions of people explore, create, play, learn, and connect in 3D immersive digital experiences.
Responsibilities
Program Operations & Scale: design and manage operational infrastructure for a global influencer program; partner with web systems team on creator-facing portal and back-end systems; build scalable CRM workflows for sourcing, contracting, onboarding, activation, and reporting; define program standards, SLAs, and intake processes.
Global Playbooks: develop and maintain global playbooks for application management, relationship tiering, campaign briefing, content guidelines, and performance benchmarking; localize frameworks for regional teams; train cross-functional partners.
CRM & Tooling: lead buildout of a centralized influencer CRM and creator-facing portal; define data architecture, contact management standards, tagging taxonomy; build and own influencer marketing technology; partner with data and analytics teams on dashboards.
Requirements
8-10 years of experience in influencer marketing, creator partnerships, or closely related field, with at least 2 years focused on operations, program management, or marketing technology.
Exceptional project management skills.
Demonstrated experience building or improving influencer marketing infrastructure.
Comfort operating across global markets.
Strong analytical skills and data fluency.
Clear, concise communicator.
Experience in gaming, entertainment, or consumer tech.
Familiarity with influencer contract structures, FTC guidelines, and international compliance.
Background in marketing analytics, business intelligence tools, or data pipeline basics.
Experience supporting large-scale live events or product launches.
Conditions
Office-based role onsite Tuesday, Wednesday, and Thursday, with optional presence on Monday and Friday.