Head of Marketing

О компании

• Esports Tournament Project.

Обязанности

• Develop and execute the overall marketing strategy for the project.
• Lead tournament promotion across social media, digital platforms, and content channels.
• Plan and launch campaigns to attract players, fans, and partners.
• Organize and oversee promotional events and brand activations in Europe and Asia.
• Manage the marketing team and coordinate with design, content, PR, partnerships, and operations.
• Drive key performance metrics, including reach, engagement, traffic, registrations, and audience retention.
• Analyze campaign performance and make data-driven improvements.
• Build and maintain relationships with local and international partners.

Требования

• Proven experience in a Head of Marketing, Marketing Lead, or similar leadership role.
• Experience in esports, gaming, event marketing, or digital entertainment is a strong advantage.
• Strong background in building marketing strategies and managing multi-channel campaigns.
• Experience leading teams and external contractors.
• Understanding of international markets, especially Europe and Asia.
• Strong analytical, communication, and project management skills.
• English required; additional languages are a plus.

Условия

• Opportunity to shape the marketing strategy of an international esports project.
• A high-impact role with real influence on brand growth and audience development.
• A dynamic, fast-moving environment with international exposure.
• Flexible collaboration and room for initiative.