LeadRemoteRemote US
Digital Marketing Manager
О роли
Описание вакансии
About the company
- Amwell is transforming healthcare through a technology-enabled care platform.
- Programs span urgent, acute and specialty care, behavioral health, and chronic condition treatment.
- Serves large healthcare organizations in the U.S. and worldwide for almost two decades.
Responsibilities
- Own the four web properties (SilverCloud, business.amwell.com, patients.amwell.com, LiveHealthOnline) — performance, conversion, and delivery.
- Web compliance and governance, including cookie consent and tracking governance.
- GEO and AI-answer discoverability across the properties, alongside conventional search performance.
- Define and sequence website build and development work delivered by Engineering.
- Coordinate with the separate Design team on visual work for the estate.
- Own the web roadmap and the case for what it returns.
Requirements
- 7+ years in web, digital marketing, or growth, with direct ownership of a web estate.
- A track record of moving a conversion measure on owned properties.
- Technical SEO depth, and demonstrated engagement with GEO and AI-answer discoverability.
- Experience directing engineering delivery without owning the engineering resource.
- Web compliance and tracking governance experience, including consent management.
- Analytics fluency sufficient to defend what the web numbers claim.
- The ability to hold a roadmap across competing stakeholder demands from multiple pillars.
Conditions
- Flexible Personal Time Off (Vacation time).
- 401K match.
- Competitive healthcare, dental and vision insurance plans.
- Paid Parental Leave (Maternity and Paternity leave).
- Employee Stock Purchase Program.
- Free access to Amwell’s Telehealth Services, SilverCloud and The Clinic by Cleveland Clinic’s second opinion program.
- Free Subscription to the Calm App.
- Tuition Assistance Program.
- Pet Insurance.
Стек и навыки
С чем работаем