Product Designer

HelloFresh is a global digital-native FMCG company and the world's leading meal kit provider. The HelloFresh Group includes eight brands: HelloFresh, Green Chef, EveryPlate, Chefs Plate, Factor, YouFoodz, Good Chop, and The Pets Table.

Senior, hands-on individual contributor role in an AI-native design environment within the global Consumer Experience team, working in either Growth or Consumer.

• Growth: acquisition, conversion, checkout, payment, reactivation, and new purchase models.
• Consumer: onboarding, subscription management, loyalty and rewards, referrals, discovery, cooking, and engagement.

• Own critical customer journeys end to end, from problem framing to a shipped, measured outcome.
• Turn complex customer and business problems into simple experiences that communicate value clearly, reduce friction and build trust.
• Partner with Product, Engineering, Data, Marketing, CRM, and other UX practitioners to shape product direction.
• Build reusable patterns that hold across meal kits and ready-to-heat.
• Use AI throughout your practice, from synthesis and discovery to rapid prototyping and design-to-code, with tools such as Claude, Claude Code, Gemini, and Figma Make.
• Build alignment through evidence and clear rationale and raise the bar on your squad through critique and shared practice.

• Typically 4–6+ years of product design experience.
• End-to-end ownership of complex experiences, ideally in e-commerce, subscription, marketplace, or loyalty.
• Exceptional interface craft: interaction and visual design, information architecture, motion, and micro-interactions.
• Experimentation fluency: turning data and customer insight into design bets.
• AI in daily workflow, curiosity and appetite for working in code and AI-native tools.
• Comfort with ambiguity and clear communication across Product, Engineering, Data, and fellow UX practitioners.

• Hybrid working, competitive pay, company-subsidized pension scheme, relocation support.
• Discounts on the weekly HelloFresh box and office meals.
• German language budget and access to HelloFresh Academy.
• Social events, company days, and ERGs.
• Wellbeing: mental health support (Headspace, Spill), 24/7 gym access, transport perks, working-parent-friendly benefits, sabbatical options, dog-friendly office.