About the company
PagerDuty is a leader in Digital Operations Management. Over 13,000 organizations rely on PagerDuty to deliver a perfect digital experience to their customers.
Responsibilities
- Take analytics ownership of front-end tracking & reporting. Work with web developers to ensure proper & adequate front end tracking on all website features, and take an active role in identifying & resolving tracking gaps. Provide stakeholders with dashboards and reports on website engagement & performance, and identify key insights & opportunities for website enhancement.
- Analyze dashboards, provide insights and recommendations to stakeholders. See through recommendations and how that impacted performance.
- Conduct ad-hoc investigations analyses and provide data-based insights & recommendations to digital & web marketers.
- Assist in strategy and own implementation and reporting of A/B testing & experimentation. Have a firm grasp of statistical hypothesis testing, and familiarity with small-sample statistical testing methods. Provide appropriate interpretation of results & actionable recommendations to non-technical business stakeholders.
- Actively participate in a collaborative analytics team. Support fellow team mates in knowledge building & sharing, QA’ing code & analyses, and creating documentation of best practices.
- Document how tracking was implemented and how dashboards were created for transparency and visibility for stakeholders and cross-team members.
Requirements
- 2+ years of working with digital marketing and web analytics data set (e.g. Google Analytics 4, segment.io, Google Ads, Google Search Console, Google Display Network)
- Intermediate SQL skills
- 2+ years experience testing and experimentation (a/b testing, causal inference)
- 2+ years experience using Salesforce CRM data
- 2+ years experience creating reports in a business intelligence tool like Tableau
- Comfortable managing projects and working autonomously to complete projects
- Excellent communicator and collaborative team player
Conditions
- This role is expected to come into our San Francisco office 2 days per week.