Instacart Ads powers one of the industry's leading retail media networks
Flex First team — employees choose where they do their best work
Responsibilities
Serve as the primary product partner to sales teams focused on New Advertiser types, including payment providers, upper-funnel non-endemic advertisers, and ad tech providers
Partner with sales teams focused on formats such as savings, in-store, and AI solutions
Define the 0→1 strategy for each bet, then own execution while aligning cross-functional teams
Take on increasing strategic ownership as bets mature: define and prioritize the next set of incremental bets
Communicate tradeoffs, progress, and results clearly to senior stakeholders, including the GM of Ads
Requirements
Experience in product management for ad formats, with a strong understanding of user-facing ad experiences
Track record of launching user-facing products and managing trade-offs between users and advertisers
Experience managing partners and vendors, including external technology providers
Strong stakeholder management skills across sales, engineering, and cross-functional teams
Preferred Qualifications
Experience with performance advertising products
Experience taking new products from 0→1 in ambiguous, fast-moving environments
Background in ad tech, retail media, or a closely related domain
Conditions
Remote in United States
Base pay range: CA, NY, CT, NJ: $189,000 - $199,500 USD; WA: $181,000 - $191,000 USD; OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI: $174,000 - $183,500 USD; All other states: $158,000 - $166,500 USD
Eligible for new hire equity grant and annual refresh grants