About the company
MongoDB is built for change, empowering customers and people to innovate at the speed of the market. The Marketing team in France is looking for a commercially minded and strategic Regional Marketing Manager.
Responsibilities
- Own the France account-based marketing plan for strategic accounts, including account selection, stakeholder mapping, priorities, tactics, budget and quarterly planning
- Work closely with account teams to understand account-specific challenges, decision-making processes, business priorities and key personas
- Develop and execute tailored marketing strategies and messaging that address the needs of each account
- Translate sales and account-team priorities into integrated programs across executive engagement, customer advocacy, partner marketing, events, digital campaigns and developer/community activities
- Develop and manage targeted acquisition and engagement campaigns for digital-native organizations and AI companies
- Act as a strategic marketing consultant to sales teams and account stakeholders
- Establish clear planning and operating rhythms with account teams
- Collaborate with Partner Marketing, Customer Marketing, Demand Generation, Developer Advocacy and other marketing teams
- Leverage account intelligence, intent signals, engagement data and qualitative feedback to prioritise investment
- Coordinate the end-to-end delivery of programs, working with internal teams, agencies and partners
- Track performance metrics and pipeline influence, evaluate program effectiveness
Requirements
- Bachelor’s degree or equivalent professional experience
- 5+ years of experience in account-based marketing, field marketing, demand generation, industry marketing or a related commercial role
- Demonstrated experience developing and executing integrated marketing plans for complex enterprise accounts
- Experience working in B2B technology is preferred
- Experience partnering with sales, solution consulting, customer success, partners and executive stakeholders
- Experience with strategic one-to-one or one-to-few account-based marketing programs
- Strong understanding of account-based marketing, pipeline creation, customer engagement and full-funnel campaign motions
- Experience working with cloud providers, systems integrators, ISVs, AI companies or other technology partners
- Excellent written and verbal communication skills in French and English
- Strong event and project management skills
- Proficiency with Google Workspace, Salesforce and marketing technology tools. Experience with tools such as 6sense, Eloqua, PathFactory, Sigma or Tableau is an advantage
Conditions
- Hybrid working model, based in Paris