About the company
commercetools powers the next era of autonomous commerce, helping enterprises experiment, scale, and grow without limits.
Responsibilities
- Design and execute an integrated, multi-channel global demand engine aligned with corporate ARR targets and key enterprise ICPs
- Lead, mentor, and expand a global team across ABX, Field Marketing, Digital, Web, and Events
- Architect targeted Account-Based Marketing strategies for enterprise accounts across North America, EMEA, APAC, and LATAM
- Establish a data-driven approach to track conversion rates, pipeline velocity, CAC, ROMI, and marketing-attributed pipeline
- Partner with Global Sales leadership to unify marketing targets with sales pipelines
- Identify opportunities to scale marketing programs using AI capabilities
- Manage the global demand gen budget with ROI analytics and attribution models
Requirements
- 10+ years of progressive demand generation leadership in enterprise B2B SaaS/software
- Experience leading remote, cross-functional GTM teams across multiple regions
- Mastery of modern enterprise GTM plays, multi-touch attribution, data analytics, and martech stacks (CRM, Marketing Automation, Intent Data engines)
- Strong business acumen with a passion for pipeline math and unit economics
- Exceptional communication skills and cross-functional influence
- Curiosity for using AI tools to work smarter
Conditions
- Hybrid role, three days a week in the London office
- Comprehensive health benefits, learning budget, family leave, equity participation program