About the company
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Marketing Manager based in Australia.
Responsibilities
- Lead the development and optimisation of integrated go-to-market strategies, using customer, competitor, market, and performance insights
- Own marketing performance across the portfolio, using data and commercial insights to identify growth opportunities
- Build strong relationships with university partners and internal stakeholders
- Lead, coach, and develop a high-performing marketing team
- Oversee end-to-end campaign execution, ensuring marketing initiatives are delivered effectively
- Champion the customer experience by staying close to the customer journey
- Foster a test-and-learn culture by identifying opportunities to innovate and experiment
- Manage marketing budgets and investment decisions
- Apply strong knowledge of digital marketing channels, including paid search, SEO, website optimisation, conversion rate optimisation
Requirements
- 7+ years of marketing experience across integrated marketing, digital performance marketing, 1:1 marketing, or related disciplines
- Proven experience leading, coaching, and motivating high-performing marketing teams
- Strong strategic planning capabilities
- Strong stakeholder and relationship management skills
- Experience managing marketing budgets and making data-driven, ROI-focused investment decisions
- Strong analytical skills
- Working knowledge of paid search, SEO, website optimisation, and conversion rate optimisation
- Growth mindset with enthusiasm for innovation, experimentation, and continuous improvement
- Experience using tools such as Google Analytics, Salesforce Marketing Cloud (SFMC), and data visualisation platforms
- Eligible to work in Australia, with full working rights required
Conditions
- Flexible "Work Anywhere" model, with the opportunity to work remotely, in a hybrid setup, or from an office environment
- Remote-first working environment
- Opportunity to work in a high-growth education technology environment
- Collaborative, innovative, and people-focused culture
- Global working environment spanning Australia and Southeast Asia